How to Set up an Internet Cafe
http://www.adspacific.com/articles/2/1/How-to-Set-up-an-Internet-Cafe/Page1.html
By Utak Pinoy
Published on 10/4/2008
As the popularity of using computers for everything continues to
increase, people without their own computers, business travelers and
those on vacations need to use computers more and more. If computers,
food creation and meeting people interest you, it may be a great
solution for you to combine these passions into opening your own
internet café and turn your skills into earning money in an enjoyable
and profitable way.
Steps
- Raise money. If this is your first venture, you will need to ask
people to invest, and/or get loans so that you can to start out your
business. It is extremely important to have in place a well prepared
Business Plan to show potential investors and the bank. Nobody will
invest in something that you are not clear about 100%. Think of all the
angles and if you don't know the answers up front, find out before you
seek investment funding. It is really important to address such
questions as:
- The market being targeted
- The profits expected
- The expenses expected
- The market demand for your café in your chosen location
- Choose a suitable location that will attract customers. Areas that
will be likely to attract customers include being near a school or
tourist destination. Travelers are always in need of internet
resources. Places that have a heavy load of people willing to stop (for
example, around other cafés, small shops etc.) are also good.
- Obtain permits. Check with your local municipality for the types of
permits required. Get a legal adviser if you don't know how to fill out
the forms - better to pay small costs up front and have peace of mind
than to have expensive complications down the track.
- Choose your ISP. Most likely you will need to get a business grade
internet connection to provide enough bandwidth for your café. Talk to
an engineer at the ISP about the possibilities and ask what special
deals are offered for businesses.
- Hire a designer to design the layout. Hire a carpenter to build all
the necessary furniture or buy all the computer tables. If you are
having an eating/drinking area, work with the carpenter and designer to
ensure that computing equipment is kept safe from beverage and food
preparation and consumption.
- Purchase all the necessary equipment such as computers, network
cable, router, printer, crimping tools and rj 45 jacks. A network
attached color laser printer is expensive but might be appropriate for
your café. Also purchase any food and beverage preparation items if you
are including these. Think coffee making facilities, plates and cups,
microwave or other ovens etc.
- Hire an electrician and set up all the necessary wiring.
- Value add. Consider other elements customers are likely to seek.
Printing, photocopying, disk sale and loading, photo sending etc. are
just some possible value-adding items that will set you apart from
competitors and drive customers to your café in place of others.
- Install all the items.
- Put up your prices and times on the wall in clear print. For
example, a $5 flat fee and 10 cents for every minute after that or
whatever works out best given your ISP deal and the need to cover
overheads, wages and make some profit.
- Set up the network or hire somebody to do it for you.
- Get some security. You will need an alarm and some CCTV cameras
located in the store and facing the parking lot. Having an alarm and
cameras installed may lower your insurance premiums.
- Personalize your café. Get some coffee mugs with the café logo and
some computer supplies to sell as well. Paint the café a cool color.
Put up some enjoyable decorations, or prints. Play some entertaining
background music. Use your creativity to make your café the most fun
place to visit as possible.
- Manage your software effectively. Each computer is likely to have a
Windows OS key, Microsoft Office key, any games installed will also
have keys. Record all the serial numbers and model numbers of each
computer. Store all the information in a secure place online.
Tips
- Remember to always go the extra mile for your customers. The customer is your first priority.
- Firefox and Internet Explorer are the most popular and practical browsers. Not far behind in Opera and Safari.
- You can keep discs for computer games to rent out to people to play while they are there.
- Your customers' job is to pay and your job is to serve them, making
sure they are satisfied and being able to answer any of their questions.
Warnings
- You need some form of virus protection for all your computers.
- Most routers have a firewall, if yours does not, install one.
Firewalls will help protect your network from worms, viruses and
outside attacks.
- Install some sort of basic network traffic monitors. While you
don't want to invade your customer's privacy you do want to keep an eye
out if one of your customers is using your legitimate business to send
out spam.
- You may want to block common p2p ports on your router. p2p programs
can eat up a majority of the bandwidth and can bring a lawsuit if
pirated software is uploaded from your network.
- Do not install pirated software on your computers. You may save
yourself a few hundred dollars installing one copy of MS Office on
several machines but you may end up with a lawsuit costing tens of
thousands.
- The cafe computers will probably have spyware on them frequently, make it a habit to run anti spyware programs often.
Things You'll Need
- Wireless Router
- 10-30 computers (new and fast) with mice, keyboards, and monitors
- Virus protection
- UPS (Uninterruptible Power Supply) units to protect your café from power surges